Marketing
Department

Marketing Department

  SSE-3428 |    619-594-5323  |   [email protected]
  Monday – Friday:   8am – 4:30pm


Marketing is an essential part of every business and our everyday lives.

If we participate in a job interview, post a review on social media or sell something online, we rely on our marketing skills. Students pursuing marketing careers learn to create and measure marketing messages to understand how products and services are developed, priced, promoted, distributed and sold. With specializations in integrated marketing communications and professional selling and sales management, our curriculum addresses the educational requirements desired by companies seeking skilled employees that can “hit the ground” running once they are hired.

 

Who Hires Fowler Graduates?

Adobe

Apple

ESPN

The Walt Disney Studios

Who Hires Our Graduates?

 

Research & Engagement

 

Marketing Department Faculty Directory

Heather Honea

Heather Honea, Ph.D.

Chair/Associate Professor

Marketing Department

SSE-3128

Save Contact

Interests

Business (Sustainable)  Marketing (New Media)  Marketing (Digital) 
Andrew Baker

Andrew Baker, Ph.D.

Associate Professor

Marketing Department,Sports MBA Program

SSE-3131

Save Contact

Interests

Marketing (Research)  Marketing (New Media)  Product (Branding) 
Joe Belch

George (Joe) E. Belch, Ph.D.

Senior Associate Dean, Online Degree Completion (BSBA) Director, Professor

Marketing Department,Online Degree Completion (BSBA),Sports MBA Program

SSE-3130

Save Contact

Interests

Marketing  Marketing (Integrated Communications)  Sports (Marketing)  Consumer Behavior 
Iana Castro

Iana A. Castro, Ph.D.

Associate Professor

Marketing Department

SSE-3120

Save Contact

Interests

Consumer Behavior  Marketing (Retail Methods)  Marketing (Research)  Marketing (Strategy) 
Headshot of Gayle Ceresino-Belch

Gayle Ceresino-Belch

Lecturer

Marketing Department

Interests

Marketing (Strategy) 
Sunaina Chugani Marquez

Sunaina Chugani Marquez, Ph.D.

Assistant Professor

Marketing Department

SSE-3139

Save Contact

Interests

Consumer Behavior 
Thomas Clark headshot

Thomas Clark

Lecturer

Marketing Department

EBA-337D

Save Contact

Interests

Sales Strategy 
Miro Copic

Miro Copic

Lecturer

Marketing Department

EBA-337D

Save Contact

Interests

Business (Media Industry)  Business (Japan)  Business (Latin America)  Marketing  Marketing (International)  Social Networking  Product (Branding)  Consumer Behavior 
Erlinde Cornelis

Erlinde Cornelis, Ph.D.

Associate Professor

Marketing Department,Sports MBA Program

SSE-3137

Save Contact

Interests

Do-It-Yourself Consumerism  Marketing (Health)  Marketing (Non-profit)  Communications (Health)  Marketing (Advertising)  Environmental Issues (Social Activism)  Marketing (Food)  Marketing (Integrated Communications)  Consumer Behavior  Product (Vegetarian Consumer)  Product (Consumer)  Marketing (Social)  Business (Sustainable)  Marketing (Research) 
Claudiu Dimofte

Claudiu Dimofte, Ph.D.

Professor

Marketing Department

SSE-3106

Save Contact

Interests

Product (Branding)  Consumer Behavior  Marketing (Research) 
Kristine Ehrich

Kristine Ehrich

Lecturer

Marketing Department

EBA-3122

Save Contact

Interests

Consumer Behavior  Marketing (Food)  Marketing (Ethics) 
Steven Gaffen

Steven Gaffen

Lecturer

Marketing Department

EBA-337D

Save Contact

Interests

Marketing (Advertising)  Business (Media Industry) 
Gabriel Gonzalez

Gabriel Gonzalez, Ph.D.

Associate Professor

Marketing Department

SSE-3126

Save Contact

Interests

Education (Sales)  Marketing (Sales)  Sales (Strategy) 
Isa Grimes headshot

Isa Grimes

Lecturer

Marketing Department

EBA-337D

Save Contact

Interests

Internet Marketing 
Sarah Hershberger Headshot

Sarah Hershberger

Marketing Department Assistant

Marketing Department

Lance Hoffman

Lance Hoffman

Lecturer

Marketing Department

EBA-337D

Save Contact

Interests

Sales Strategy  Marketing (Direct) 
Mickey Belch

Michael (Mickey) A. Kartalija (Belch), Ph.D.

Professor

Marketing Department

SSE-3122

Save Contact

Interests

Communications  Marketing (Advertising)  Consumer Behavior  Marketing (Integrated Communications) 
Scott Manning

Scott Manning, M.B.A.

Lecturer

Marketing Department

EBA-337D

Save Contact

Interests

Marketing (Strategy) 
Lios Olson

Lois Bitner Olson, Ph.D.

Lecturer

Marketing Department,Online Degree Completion (BSBA)

SSE-3105

Save Contact

Interests

Business (Asia)  Marketing (Gen Y)  Product (Consumer)  Business (China) 
Steven Osinski

Steven F Osinski

Lecturer

Marketing Department

EBA-337D

Save Contact

Interests

Entrepreneurship  Marketing (Advertising)  Marketing (Direct)  Publications  Education (Sales) 
Paula Peter

Paula C. Peter, Ph.D.

Professor

Marketing Department

SSE-3135

Save Contact

Interests

Design (Thinking)  Marketing (Food)  Creativity and Innovation  Marketing (Cause-Related)  Consumer Behavior  Marketing (Education)  Marketing (Research)  Marketing (Social)  Consumer Research (Transformative)  Marketing (Advertising)  Marketing (Integrated Communications)  Extended Realities (AR/VR) 
Michael Pettiette Headshot

Michael Pettiette

Lecturer

Marketing Department

Interests

Marketing (Strategy)  Marketing (International) 
Morgan Poor

Morgan Poor, Ph.D.

Associate Professor

Marketing Department

SSE-3122

Save Contact

Interests

Marketing (Framing Effects)  Marketing (Sensory) 
Massoud Saghafi

Massoud M. Saghafi, Ph.D.

Professor

Marketing Department

SSE-3133

Save Contact

Interests

International Business  Business (China)  Pricing Strategy  Marketing (International) 
Stephanie Smith headshot

Stephanie Smith

Administrative Support Coordinator

Finance Department,Management Department,Marketing Department

Nita Umashankar, Ph.D.

Nita Umashankar, Ph.D.

Assistant Professor

Marketing Department

SSE-3104

Save Contact

Interests

Marketing (Services)  Marketing (Strategy)  Business (Mergers & Acquisitions) 
Alex Yao Headshot

Yao (Alex) Yao, Ph.D.

Assistant Professor

Marketing Department

SSE-3110

Save Contact

Interests

Luxury Goods  Marketing Research  Marketing (Analytics)