Partnerships Professional Greg Zweig (SMBA ‘12) Shares his Recipe for Success with SMBA ‘23 Cohort

As the ‘tip of the spear’ with brands in San Diego, Greg is often the first touchpoint between the San Diego Gulls and prospective partners. As a result, he is prepared, polished and humble in initiating, building and maintaining relationships. The Gulls have a reputation for being one of the leaders in the AHL in terms of ensuring that the team is part of the community, an integration in which the corporate partnerships team plays a large role. At the heart of this is being a good human, underpinned by excellence and innovation that ensures that partners receive an excellent product and, consequently, the fan engagement and experience follows suit. Whilst the Gulls have not had their most successful year on ice in 2022-2023, they are currently undergoing a rebuilding period across the entire Gulls and Ducks organizations and are looking forward to more sustained success over the coming seasons. 

“Dig your well before you’re thirsty.”

“If you’re going to sell a million dollars, you’ve got to look a million dollars.”

With a number of current and former students employed by the San Diego Gulls already, it was exciting to hear from one of the leaders of the organization in Greg Zweig, as a testament to the hard work he put in as a Sports MBA student at SDSU and all of the years since.