Lois Olson

Bio

Lois Olson has taught at the university level for twenty-two years. She began her university teaching career at the University of Connecticut and then moved to Boston College. Currently, she teaches consumer behavior consumer behavior, marketing strategy, and global marketing strategy at San Diego State University.  Olson also teaches internationally in Venezuela, Taiwan, and The People’s Republic of China.

Olson was a Fulbright Professor at Shanghai Jiao Tong University 1999-2000.

Olson has published papers on marketing to children, global marketing strategy, and marketing models. Currently, she is finishing a book: Chinese Consumers: Past, Present, and Future. She consults for firms entering the Chinese consumer market and entrepreneurial firms developing technologies for Homeland Security.