Stories and Articles

Briana Henscheid Wyatt – Argentina

Briana Henscheid Wyatt

How does a student from a Midwestern town of 127 people adjust to living in Buenos Aires, a city on the other side of the equator with nearly 3 million people?

Very well, as it turns out!

A native of Westphalia, Iowa, Briana Henscheid Wyatt already had a taste of big-city life since she was already working full-time in San Diego when she came to SDSU to earn her M.B.A. degree in 2008.

Wyatt's area of interest is in social entrepreneurship, which SDSU's Lavin Entrepreneurship Center defines as "identifying social needs and responding with an entrepreneurial solution." "My M.B.A. allowed me to apply my passion for social entrepreneurship and my professional skills in a business environment," she said. "I believe that social entrepreneurship is a sustainable business model that will not only continue to support long-term profit, but is also a realistic means for solving many social concerns."

"We live in a global marketplace, so take the opportunity to make yourself a global citizen. - Beyond the extreme language challenge (and growth), there were many opportunities to increase my cultural intelligence"

With that in mind, Wyatt applied for, and was accepted into, a study abroad program at La Universidad del Salvador that ran from March to July in 2011. Unlike many study abroad programs, she was required to learn the native language. "I was the only non-native Spanish speaker in four of my five classes," she recalled. "My classmates were almost all Argentinean, so it was a challenging thrill to be the foreigner in class."

Wyatt finished her M.B.A. in December 2011 and she reflects on her study abroad days as an experience that she describes as both a challenge and a personal adventure. "Beyond the extreme language challenge (and growth), there were many opportunities to increase my cultural intelligence," she said. "Upon my return from Argentina, I have newfound confidence in my ability to market myself as a bilingual M.B.A. and, as growth in the global marketplace increases, my first-hand international marketing experience becomes invaluable."

Currently an adjunct marketing lecturer at San Diego's Fashion Institute of Design and Merchandising, as well as the owner of her own business coaching company, EmpowerStrategy, Wyatt uses the strategies and insight she learned from her studies in Argentina with her students and her clients.

She says that today's students should take advantage of foreign educational experiences whenever possible. "Push beyond your comfort zone and you will grow and learn in ways you never thought possible," Wyatt advises. "We live in a global marketplace, so take the opportunity to make yourself a global citizen."


For more information on Study Abroad programs in the Fowler College of Business, please contact [email protected].