Headshot of Lance Hoffman

Lance Hoffman

Lecturer

Marketing Department

Bio

Lance Hoffman is a marketing lecturer in the Fowler College of Business and he has 30+ years of global marketing experience having spent the better part of 14 years with Apple on their corporate marketing team. He most recently served as the VP of marketing for Mamma Chia, an organic food and beverage company headquartered in Carlsbad, CA.

Lance has managed his own consulting practice, Cybersolutions, since 1993, a firm that has provided marketing consulting services to Microsoft, PayPal, Cisco, Qualcomm, Apple and several other tech companies.

Lance holds BS and MS degrees in computer science from Union College and continues to play competitive baseball and ice hockey.

Interests: Sales Strategy  Marketing (Direct) 

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